Face Value - Smile. You’re fine. (But not really.)
- Dani Passat

- Oct 31
- 3 min read
Snapshot:
Face Value is for the beautifully unbothered — the ones who’ve mastered the art of pretending everything’s okay while secretly running a full emotional triathlon inside.
This collection is a love letter to masks — the ones we wear to survive, to perform, to protect. Each pillow is a perfectly composed face with a story it’s dying not to tell. The vibe? Ironic glamour meets existential fatigue. It’s chic. It’s shady. It’s honest.
Where It Hurt First
We learned early that composure gets rewarded. Don’t cry, don’t scream, don’t make it weird. So we didn’t. We learned to package pain into polite smiles and perfectly timed “I’m goods.”
But all that pretending comes with interest.Eventually, your mask starts slipping in public — right between your iced latte and your internal meltdown. Face Value was born in that moment: when the filter fails, and your real face finally clocks in for work.
This collection says: Yeah, I’m fine. Just textured, layered, and a little bit tired of pretending otherwise.
How It Turned Into Art
Visually, Face Value plays with duality — bold portraits, expressive lines, and abstract facial forms that toe the line between beauty and breakdown. Color palette: blush pinks, inky blacks, muted golds, and flashes of ironic ivory.It’s giving self-portrait at 3AM after overanalyzing a text message.
Every curve, crack, and contour is deliberate — an aesthetic wink to the emotional gymnastics we perform just to keep it together.Because sometimes, art imitates life. And sometimes, it just calls us out.

The 11 Messengers
Each pillow in Face Value has a personality — that friend, that mood, that version of you that still deserves a medal for showing up.
Public Display of Composure — The professional smiler. Been holding it together since 1994.
Emotional Filter — What you say vs. what you mean. Spoiler: not the same.
Oops, My Mask Slipped — The split second of honesty that changes everything.
Resting Peace Face — The art of not reacting, even when you should’ve.
Full Coverage Feelings — Makeup, but make it therapy.
The Poker Face Chronicles — For those who bluff through life with suspicious accuracy.
It’s Fine, I’m Fine — The unofficial anthem of people who should probably journal.
Hyperaware in HD — Seeing everything and pretending you don’t.
The Mirror’s Opinion — Sometimes loving your reflection is an act of rebellion.
Unfiltered Truth Serum — The rare, accidental honesty that feels so good it’s scary.
Face Off — The final boss level: showing up without armor.
When This Lives in Your Home
The Face Value pillows belong in rooms where people come to decompress and drop the act — lounges, vanity corners, artful offices, and living rooms that double as therapy spaces.They’re conversation starters.They’re also conversation end-ers. (“No, Brenda, I’m not okay, and yes, that’s intentional.”)
Paired with luxe minimalism or maximalist chaos, they command attention and make even the most curated spaces feel… human again.
How to Live With It
Place in well-lit spaces — these pillows like attention.
Pair with metallic accents and bold art that almost overshares.
Perfect against monochrome backdrops (they thrive in drama).
Bonus tip: One Face Value pillow on your bed says, “Emotionally intelligent, aesthetically superior.”
What Healing Looks Like Here
Healing here is laughing mid-breakdown. It’s knowing you’ve outgrown the need to look perfect while still loving a good filter. It’s self-awareness served with side-eye and self-acceptance wrapped in velvet.
At Softcore, we believe humor is holy — especially when it keeps you from crying through your contour.
For the Ones Still Pretending
“Who would you be if you stopped performing?”“What would your face look like if it was allowed to feel everything?”
If that made you flinch, congrats. You’re human. Now go smirk at the mirror like the evolved emotional icon you are.
Set the Mood
🎧 Soundtrack:
“Truth Hurts” – Lizzo
“Elastic Heart” – Sia
“Creep” – Postmodern Jukebox cover (for the irony)
“Confident” – Demi Lovato
Mood: champagne-fueled vulnerability with a dash of glitter and grace.
Where Your Soft Side Shows Up
A portion of proceeds from Face Value supports organizations focused on mental health awareness and therapy accessibility.Because behind every “I’m fine” is someone who deserves to actually be.
Join the Softcore Society
Here, we take self-reflection — not ourselves — seriously. Welcome to Softcore Society, where the walls have art, the art has feelings, and your poker face can finally take a nap.
